Lithuania
Lithuania is the Baltics' quiet overachiever. Vilnius built one of Europe's friendliest fintech regimes: the Bank of Lithuania issues e-money and banking licences fast, which is why Revolut serves the EU on a Lithuanian licence and hundreds of fintechs are registered here. Vinted became the country's first unicorn; Nord Security (NordVPN) and Hostinger followed.
Less known: Lithuania is a world force in laser technology, with firms like Light Conversion and Ekspla supplying research labs on every continent. Švyturys beer, Vytautas mineral water and Rūta chocolate keep the home market honest.
Below: the Lithuanian brands worth choosing over US or Chinese defaults.
Software & Security
Nord Security
From: Vilnius
The company behind NordVPN and NordPass.
Status: a Baltic cybersecurity unicorn
Hostinger
From: Kaunas
One of the world's fastest-growing web hosts.
Serves: millions of customers
Kilo Health
From: Vilnius
Digital health and wellness apps for millions.
One of: Lithuania's fastest-growing companies
Marketplaces & Fintech
TransferGo
Founded by: Lithuanians
Fast, low-cost cross-border money transfers.
Serves: millions across Europe and beyond
CGTrader
From: Vilnius
One of the world's largest 3D-model marketplaces.
Serves: games, VR and e-commerce studios
Food & Drink
Švyturys
Brewed in: Klaipėda, since 1784
One of Lithuania's oldest, best-loved breweries.
Known for: award-winning Baltijos and Ekstra
Vytautas
From: Birštonas
Intensely mineralised Lithuanian water.
Famous for: a deadpan viral ad and cult status
Rūta
From: Šiauliai, since 1913
Lithuania's historic chocolate maker.
Now: a heritage premium chocolatier