Swapfiets

Netherlands

Richard Burger, Dirk de Bruijn and Martijn Obers founded Swapfiets as students. Theft, damage and write-offs kept the company in the red for years. Better recovery of stolen bikes nearly halved the loss in 2025, and in 2026 Swapfiets bought the premium e-bike subscription brand Dance.

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European circular economy companies

Circularity only sticks when it pays. These European companies earn their money by reselling, repairing, remanufacturing and recovering. Twelve companies, from your phone to the bottle machine in the supermarket.

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