Italy
Bianchi is the oldest bicycle brand still in existence, founded in Milan in 1885, and its celeste-green colour is probably the most recognisable in all of cycling. Bianchi carries a heritage that runs through legends such as Fausto Coppi and Marco Pantani.
Since 1997 the brand has sat under a Swedish corporate parent, Cycleurope, but the engineering and identity remain distinctly Milanese. For riders who want a bike with genuine history behind it, Bianchi is hard to beat.
