The Melton Mowbray Pork Pie is protected (a UK GI, formerly an EU PGI), made around the Leicestershire town to a strict recipe: uncured grey pork, a bone-stock jelly and a hand-formed, bow-walled hot-water crust that bakes free-standing without a tin.
The imitation is a mass-produced supermarket pork pie made from cured pink meat in a straight-sided tin. Only pies made the traditional way near Melton Mowbray may use the name.