# Haglöfs

> <p><strong>Known for:</strong> Avesta-based, founded 1914 by Wiktor Haglöf. Outdoor clothing, packs and footwear with serious Nordic-alpine credentials. . Swedish outdoor heritage brand, Japanese-owned since 2010. The technical jackets are still made to genuinely high standards and the brand identity is recognisably Scandinavian. Honest caveat: ownership is now in Tokyo.<br><a data-router-slot="disabled" href="https://www.haglofs.com" type="external">https://www.haglofs.com</a></p>

https://www.haglofs.com