# Nivea (Beiersdorf)

> <p><strong>Ownership:</strong> Listed (Frankfurt Stock Exchange); maxingvest AG (Herz family) controlling shareholder. Hamburg since 1882.<br><strong>Pricing:</strong> Nivea Creme ~€2–€4 (the iconic blue tin); skincare range €5–€25; premium Q10 line €10–€30<br><strong>Founded:</strong> 1882; Nivea Creme launched 1911 (the first stable oil-and-water emulsion skincare)<br><strong>Known for:</strong> The world's most-distributed skincare brand. The iconic Nivea Creme blue tin (since 1925) is one of the most-recognised consumer-product designs globally. Plus Eucerin (dermatology), Labello (lip care), 8x4 (deodorant), La Prairie (luxury skincare) under the Beiersdorf umbrella.<br><a href="https://www.beiersdorf.com">https://www.beiersdorf.com</a></p>

https://www.beiersdorf.com